Blog Archive

Page 97

Our intrepid client Vehnet has been keeping us on our toes this year. Always looking for imaginative ideas, they have been guinea pigs for various innovative approaches over the years and tend to embrace most of them with gusto! The latest project has been to support the automotive logistics software specialists in their quest to reach out to the rapidly developing marketplace in India. ‘Project Naked Banana’ – which is not as naughty as it sounds – has involved marketing a book written by industry journalist Ramesh Kumar and sponsored by Vehnet to automotive OEMs and Logistics Services Providers (LSPs) in the subcontinent.

Managing Director Steve Jones’ blog has detailed his adventures travelling with Ramesh around stock yards in India, we have sent an eblast to a database of contacts in the world of automotive logistics in India and Steve has taken part in the Automotive Logistics India conference, held this year in Pune.

‘In case you’re wondering about the intriguing book title, apparently ‘peeling your own banana’ is a well recognised saying in India, meaning one should take responsibility and control, rather than looking to others to ‘peel the banana’ for you!

Congratulations to our client Mereway Kitchens they scooped three national awards in just three weeks!

First a silver award from leading consumer magazine House Beautiful for their traditional bespoke English Revival collection in the Best Luxury Kitchen category.

The second award was from trade magazine Designer Kitchens and Bathrooms. Mereway took gold in the Product Innovation Award (Marketing Category) for their ‘Live Life the Mereway’ marketing concept designed to promote the Mereway brand to the consumer
The third award was presented by the trade association EEF Future Manufacturing.

Mereway are a People Management winner in the 2012 regional awards, beating a host of well-known companies including Jaguar, Land Rover and Rolls Royce. They are now also eligible to compete in the national awards which will be held in January 2013.
A fantastic achievement- well done to Graham Jones and his team.

SPAL Automotive, leading Italian owned global brand, and designer and manufacturer of high quality electric fans and blowers, is targeting the strong home delivery market in the UK with its brushless technology axial fans.

With the drive for energy efficiency to offset the rising cost of fuel and increased investment in low and zero emission vehicles, components need to contribute to the need to reduce the power load and the overall weight of a vehicle. SPAL has taken this on board with a low power high performance fan which draws considerably less power compared to a traditional fan, while reaching significantly improved electrical efficiency.
A key development in SPAL fans which will make them of value to transport and logistics in the refrigerated sector is the longevity of performance, which stands at over 30,000 hours running time and this is unmatched by any other cooling fan on the market.
SPAL axial fans owe their extended life to brushless technology. Fewer moving parts means a more dynamic performance and greater durability as there are no extraneous parts to wear away. Meanwhile adaptive smart technology allows the motor to sense optimum performance regardless of the external environment, or the location in which the component is installed. The sealed motor unit is impervious to the weather and the proximity of extremes of heat and cold. This means that a SPAL fan can operate in a confined space, cool the engine and a refrigerated unit and not be affected whether in stationery traffic or when it’s docked in a trailer park.
As more home delivery fleets take to the roads, an estimated additional 7,000 vehicles every year, the introduction of a long life fan offers a clear advantage and helps guard against the threat of refrigeration failure.
For further information about your specialist requirements, contact Kevin Aldrich at SPAL UK on (01905) 613 714 or

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